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Get winning ads with AI

Swipe to launch AI-generated ads inspired by top brands.
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info

How it works

Swipe to launch AI-generated ads

Brainstorming 100 unique, 40-second scripts is painful.

Manually matching 20 clips (from your 10,000-video library) to each shot in your 100 unique scripts is even more painful.

Creating 10 permutations of each of the 100 ads (for A/B testing) is maximum pain.

This writing is getting very long, but imagine voiceovers, captions, music, & manually uploading all 1,000 ads to Meta & TikTok on top of this.

Icon solves this: all you have to do is swipe right or left on AI-generated ads.

We handle scriptwriting, script-to-shot matching (using existing videos from Google Drive + AI-generated videos), permutations, voiceovers, captions, music, & more.

Swiping right will also automatically create ready-to-launch adsets across all channels (Meta, TikTok).

Swipe to launch AI-generated ads

Connect data sources

Connect your video library (Google Drive, Dropbox, Air) & ad accounts (Meta, TikTok).

Videos from both of these will be imported as building blocks for your AI-generated ads.

Connect data sources

What they're saying

Backbone
"Manual ad creation was limiting our testing potential. Icon's swipe system lets us scale to thousands of variants without the production headache."
Maneet Khaira

Maneet Khaira

CEO, Backbone

Products

Admaker

Replaces CapCut ($7.99/month), Adobe Premiere ($54.99/month)

Swipe right or left on AI-generated ads made from videos in your Creative Library.

Uses AI for scriptwriting, script-to-shot matching, permutations, voiceovers, captions, music, & more.

Admaker
Autopilot

Replaces Ad Managers (direct use)

Swipe to launch AI-generated ads automatically on all channels (Meta, TikTok).

Autopilot
Adspy

Replaces Foreplay ($49-$99/month + $20/user), AdSpy ($149/month)

Use winning ads from top brands to inspire AI-generated ads in Admaker.

Adspy
Creative Library

Replaces Recharm ($500-3K/month), Air ($250-$2K/month)

Store, tag, create, & split videos with AI.

Creative Library
Creative Analytics

Replaces Motion ($1K-$10K/month)

See which ads are winning to inform AI-generated ads in Admaker.

Creative Analytics
UGC

Replaces Billo ($99/video)

Get AI-generated UGC videos for your Creative Library.

UGC

Story

Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
CPO, Chairman, Founder at Skio (CEO 2021-2024, $10M+ ARR in 3 years, profitable).
Previously: Pinterest, Hulu, Wieden+Kennedy (ad agency), League of Legends Challenger (Top 200 North America, 100M+ players globally), Y Combinator S20 (solo founder), Columbia (transfer, dropout).
Hi there, I'm Kennan!
Growing up, my dream was to be a pro gamer: this felt within reach in high school once I ranked top 200 North America in League of Legends (out of 100M+ players globally).
Despite this, I needed to support myself so I went to college and started learning to code. Coding came naturally (especially with 100 hour weeks) and I was soon skipping class to work at places like Hulu and Wieden+Kennedy (ad agency). Realizing that being paid to work full-time (vs. paying to go to school) sounded quite nice, I dropped out after 1 year and joined Pinterest.
After Pinterest, I started a company called Skio which does subscription management software for brands on Shopify. In just 3 years, we've partnered with 1000+ brands (Liquid I.V., Milk Bar, Polaroid, Barstool, Unilever, KraveBeauty, Boba Tea Protein), reached $10M+ ARR (+profitable), and built an amazing team of 50.
With advancements in generative AI (video specifically), I saw an opportunity to help brands bring their stories to life exponentially faster and make marketing much better (hence Icon).
I love learning how we can help better. Feel free to reach out anytime at kennan@icon.me.
Founders Fund

Founders Fund

Icon Investor
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Peter Thiel's Founders Fund is a venture capital firm. Its partners have founded and funded companies including PayPal, Palantir, SpaceX, Anduril, Flexport, Airbnb and Stripe.
Ron Shah

Ron Shah

Icon Investor
Ron Shah
Ron Shah
Ron Shah
CEO, Co-founder at Obvi, Co-host at Chew On This, Managing Partner at Gaas for SaaS.
Roman Khan

Roman Khan

Icon Investor
Roman Khan
Roman Khan
Roman Khan
Roman Khan
Roman Khan
President, Founder at Peak21, CMO at Raycon, CMO at Know Beauty, CMO, Co-founder at Linjer, CMO at Nutrition Kitchen.
Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
CPO, Chairman, Founder at Skio (CEO 2021-2024, $10M+ ARR in 3 years, profitable).
Previously: Pinterest, Hulu, Wieden+Kennedy (ad agency), League of Legends Challenger (Top 200 North America, 100M+ players globally), Y Combinator S20 (solo founder), Columbia (transfer, dropout).
Yunyu Lin

Yunyu Lin

Founding Board Member
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Head of AI at Ramp.
Previously: CEO, Co-founder at Cohere (acquired by Ramp), Nuro, Facebook, Y Combinator S20, Duke (dropout).
Kevin Jin

Kevin Jin

Engineering
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Previously: CTO at Kalder, Compound Labs, Robinhood, Rippling, Impira, Flexport, Google, Tesla, TSM, Vanderbilt.
Products
Icon

Other options

Admaker (replaces CapCut, Adobe Premiere)
Replaces CapCut ($7.99/month), Adobe Premiere ($54.99/month)
Swipe right or left on AI-generated ads made from videos in your Creative Library.
check
x
Autopilot (replaces Ad Managers)
Replaces Ad Managers (direct use)
Swipe to launch AI-generated ads automatically on all channels (Meta, TikTok).
check
x
Adspy (replaces Foreplay, AdSpy)
Replaces Foreplay ($49-$99/month + $20/user), AdSpy ($149/month)
Use winning ads from top brands to inspire AI-generated ads in Admaker.
check
x
Creative Library (replaces Recharm, Air)
Replaces Recharm ($500-3K/month), Air ($250-$2K/month)
Store, tag, get, & split videos with AI.
check
x
Creative Analytics (replaces Motion)
Replaces Motion ($1K-$10K/month)
See which ads are winning to inform AI-generated ads in Admaker.
check
x
UGC (replaces Billo)
Replaces Billo ($99/video)
Get AI-generated UGC videos for your Creative Library.
check
x

Ready to get winning ads with AI?